Moving On Up

While the idea of viewing relocation companies as luxury service providers may still be a stretch to many consumers, Laura McHolm, co-founder and marketing director of Los Angeles, CA-based NorthStar Moving Corporation, says the industry is following a well-established path…”We truly try to say, ‘sure, you want it, we’ll get it to you, ’”…we don’t laugh at them and we don’t say, ‘you want to do what?’”